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PSA Aftermarket, the autoparts division of the PSA Groupe, has launched an e-store for accessories to enable its customers access them with ease.
The launch was informed by the realisation that acessories evolves throughout the life of customers with their car, according to their lifestyle, leisure and needs.
And to meet the growing expectation of a segment of the clientele for fast, flexible and secure purchasing solutions, PSA Aftermarket is making available to all its clients, a new e-Store to equip itself with accessories simply and quickly.
This new complementary channel for concession sales pursue the goal to complement this essential link.
To develop this e-commerce platform, PSA Aftermarket called upon all internal skills, drawing particularly on the expertise of Mister-Auto, the e-commerce specialist of Groupe PSA.
A wide range of accessories available online include :
- Accessories for customers of the four brands: Peugeot, Citroën, DS Automobiles and Opel
- Accessories for the current range of vehicles but also for the older ranges
- Accessories for all needs: accessories for style, protection, security, accessories for travel, pets…
- Accessories of quality: original accessories and accessories from certified equipment manufacturers
- A hundred references available per vehicle
- Each month, a selection of promotional items
Initially, the offer will be offered in France, Germany and Spain, before being rolled out to other countries.
Each brand has its online offer, adapted to its range of vehicles and customized to its image.
Responsive design and quick deliveries
The e-stores allow you to find accessories with:
- Free search bar or category search
- Access to the catalogue by vehicle
- A search by category of accessories
Free home delivery is proposed as from 50 € of purchase.
In terms of delivery times, 95 per cent of orders are delivered within Four days, and 80 per cent within three days.
