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Forty-year-old Matthias Hossann takes over, this Tuesday, July 28, as the brand design director for Peugeot following the exit of Gilles Vidal.
Matthias, who is coming from the talent pool of the PSA Group’s style department, graduated from the Strate design school and joined the Group’s style department in 2002.
He has since held various positions, internationally with five years at the center of Shanghai style and has exercised his talents in the service of all the brands of the Group.
Since 2013, he has been responsible for the prospective design of the Peugeot brand with the benchmark concept cars , including the latest e-Legend, and has piloted the preliminary design of the brand’s vehicles, including the most recent 208 and 2008.
Matthias’ appointment is expected to allow him move logically from the strategic vision of the design of the Peugeot brand to the implementation of the style of production models and thus support the dynamic of the Lion brand for years to come.
Commenting on Matthias’ appointment, Je Pierre Ploué, Style Director of Groupe PSA, said : “I am delighted to entrust this mission to one of the most talented designers of his generation, who has illuminated the future of the Peugeot brand and who will henceforth be able to put his talent to serve the brand’s customers.”
