In today’s ever-evolving marketing landscape, where digital strategies often dominate the conversation, one element continues to stand the test of time – that of branded merchandise. International research shows that this steadfast pillar of modern marketing, commonly known as promotional products, has remained a powerhouse in successful campaigns for decades. ...
Read More »With the Right Conditions, Mass EV Adoption Will Ensue – Janico Dannhauser
While electric vehicles (EVs) have been globally touted as the future of road travel – the replacement to the internal combustion engine (ICE) vehicles that we have been driving for over 100 years – the very mention of the subject raises polarising opinions, especially in the South African market. Common ...
Read More »Time to Talk (Mobility) Solutions
(By Willouw Goosen) Farming in 21st Century South Africa is a high-stakes game, with technology playing an increasingly important role. In parallel, service providers must adopt a solutions-driven mindset. Agriculture plays a significant economic role in South Africa. Besides producing much of the food we eat, it is responsible for ...
Read More »Global Partners Helping Egypt Bring Oil and Gas to the World
(By NJ Ayuk) Between 2015 and 2021, Egypt signed just shy of 100 deals with international oil companies (IOCs) — worth USD17 billion — and offered signing bonuses for the drilling of 319 wells With its key oil fields maturing, domestic gas consumption on the rise, and Europe on the ...
Read More »e-Micro Mobility Can Drive SA Cities into the Future, and it Starts in Rosebank, Johannesburg
(By Andile Skosana) The world is rocketing ahead into an era of sustainability that spans the realms of renewable power generation, e-mobility, green buildings and consumption habits, among much more. While other countries are leading the charge with Electric Vehicles (EVs) and renewable energy, South Africa is languishing in a ...
Read More »Promoting Equity: Meet the Three Women Who Run Nestlé Factories in Africa
(By Jean Marc Gogbeu) The Nestlé Group, which intends to maintain its leadership and highlight women, has gone well beyond good intentions by choosing to put women in charge of some of its industrial units in Africa Nestlé has made the promotion of equity one of the pillars of ...
Read More »Sustaining Nigeria’s Momentum in Fight Against Maritime Criminality
(By Musa Ilallah) The year 2023 kicked off on a significant note for the Nigerian Navy, with the hosting by Nigeria of Exercise Obangame Express 2023, the largest multinational maritime exercise in Western and Central Africa, in collaboration with U.S. Africa Command and U.S. Naval Forces Europe and ...
Read More »African Rugby is Big Business, Let’s Stop Pretending it is Not!
(By Herbert Mensah) Nothing is more demonstrative of this sentiment, than the very view that World Rugby, the sport’s global governing body, has of African sports African Rugby needs to respect itself and behave in a “world-class” fashion before it can be respected by the rest of the world. African sports ...
Read More »Currency Slump Sees Surge in Demand for Dollars Assets in West Africa Despite Greenback’s Ongoing Strength
(By Abiodun Adebimpe) Recent and ongoing global events have created massive demand destruction in crude oil, agricultural products and precious metals such as gold The Russian-Ukraine war and the lingering impact of the COVID-19 pandemic have severely weakened West African economies and currencies – but businesses and investors are looking ...
Read More »E-Prix During Load Shedding is a Symbol of Hope – Because They Run on Batteries
By Lance Dickerson Formula E takes to the streets of Cape Town to the backdrop of the longest daily bout of load shedding ever, and the weekend after a week of stage 6 load shedding, which saw some areas experience up to 11.5 hours of no electricity. The event comes ...
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