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GUEST COLUMNISTS

Does Branded Merchandise Still Have a Place in Modern Marketing ?

In today’s ever-evolving marketing landscape, where digital strategies often dominate the conversation, one element continues to stand the test of time – that of branded merchandise. International research shows that this steadfast pillar of modern marketing, commonly known as promotional products, has remained a powerhouse in successful campaigns for decades. ...

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With the Right Conditions, Mass EV Adoption Will Ensue – Janico Dannhauser

While electric vehicles (EVs) have been globally touted as the future of road travel – the replacement to the internal combustion engine (ICE) vehicles that we have been driving for over 100 years – the very mention of the subject raises polarising opinions, especially in the South African market. Common ...

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Time to Talk (Mobility) Solutions

(By Willouw Goosen) Farming in 21st Century South Africa is a high-stakes game, with technology playing an increasingly important role. In parallel, service providers must adopt a solutions-driven mindset. Agriculture plays a significant economic role in South Africa. Besides producing much of the food we eat, it is responsible for ...

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e-Micro Mobility Can Drive SA Cities into the Future, and it Starts in Rosebank, Johannesburg

(By Andile Skosana) The world is rocketing ahead into an era of sustainability that spans the realms of renewable power generation, e-mobility, green buildings and consumption habits, among much more. While other countries are leading the charge with Electric Vehicles (EVs) and renewable energy, South Africa is languishing in a ...

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Promoting Equity: Meet the Three Women Who Run Nestlé Factories in Africa

(By Jean Marc Gogbeu)    The Nestlé Group, which intends to maintain its leadership and highlight women, has gone well beyond good intentions by choosing to put women in charge of some of its industrial units in Africa Nestlé has made the promotion of equity one of the pillars of ...

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Sustaining Nigeria’s Momentum in Fight Against Maritime Criminality

(By Musa Ilallah)     The year 2023 kicked off on a significant note for the Nigerian Navy, with the hosting by Nigeria of Exercise Obangame Express 2023, the largest multinational maritime exercise in Western and Central Africa, in collaboration with U.S. Africa Command and U.S. Naval Forces Europe and ...

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African Rugby is Big Business, Let’s Stop Pretending it is Not!

 (By Herbert Mensah) Nothing is more demonstrative of this sentiment, than the very view that World Rugby, the sport’s global governing body, has of African sports African Rugby needs to respect itself and behave in a “world-class” fashion before it can be respected by the rest of the world. African sports ...

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Currency Slump Sees Surge in Demand for Dollars Assets in West Africa Despite Greenback’s Ongoing Strength

(By Abiodun Adebimpe) Recent and ongoing global events have created massive demand destruction in crude oil, agricultural products and precious metals such as gold The Russian-Ukraine war and the lingering impact of the COVID-19 pandemic have severely weakened West African economies and currencies – but businesses and investors are looking ...

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