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It was double celebration for PAN Nigeria Limited, assemblers of Peugeot Automobile in Nigeria, as it unveiled a new re-modelled Peugeot 508 with major face lift for the driving pleasure of its teeming customers and also signed an agreement with movie producer and Chief Executive of Golden Effects Services Limited, Mr. Kunle Afolayan.
Unveiling the new car at the NAF Conference Centre in Abuja, last Tuesday, PAN Nigeria said the new 1.6-litre turbo-petrol engine Peugeot 508 which was wholly assembled at its Kaduna Plant, boasts outstanding qualities and meets the Euro 5 emission standard, making it a very environment friendly car.
Speaking at the occasion, the Managing Director and Chief Executive of PAN Nigeria Limited, Alhaji Ibrahim Boyi, said in addition to the outstanding qualities, the new 508 comes with enhanced fuel economy, automatic LED lightening system for better night vision, auto brake system, and touch screen control panel, making it a full multi-media car.
Boyi said: “I travelled to and fro Kaduna to Abuja two times on a full tank of petrol with this car. And as you are sitting at the back, you can shut down your AC and the other people will not be complaining, this is the beauty of this car, it has facilities for tea, coffee and all your drinks, it has so many options and the car is very roomy for executives. When you sit at the back, you have so much room.”
Earlier, the popular movie producer, Afolayan, who by the agreement with PAN Nigeria, is to promote the Peugeot brand, described the new 508 Sedan as a machine that deserves the attention of all upwardly mobile Chief Executives and indeed every car lover.
”Sincerely, this is as the Germans will call it, a machine. It is well balanced, the sun is scorching and still you could feel the cool breeze in the car. All the buttons and all the electronics make the car lovely that an average car lover should have, not only because of the look but because of the its safety capacity,” he said.
Afolayan, who drove away from the event in the new 508 sedan, said his one year contract with PAN as the brand ambassador can be renewed on expiration.
“This deal is for a year, after this year, maybe, they will renew and maybe the relationship will continue, I believe in sustainability” he said.
The new Peugeot 508 will feature prominently in a new movie called ‘The CEO’, he said, adding that he had to reach out to PAN Nigeria before shooting the movie because of his love to promote everything Nigerian.
The Head, Marketing, Pan Nigeria, Shepuya Icha, expressed optimism that the new Peugeot 508 would be an instant success in the Nigerian market.
She said that apart from enhanced performance, the car comes with distinct features thus placing it ahead of the old one, stressing that the front grill just below the bonnet is a distinctive Peugeot logo, while the bonnet is a little wider than the old one.
The launch of the new Peugeot 508 Sedan was witnessed by many stakeholders in the automotive industry, including the Director General of the National Automotive Design and Development Council (NADDC), Aminu Jalal, the representative of the Comptroller General of Nigerian Customs Services, Mr. Tajudeen Olarewaju, among other dignitaries.
