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IKA Germany Brings GeBe Products to West Africa

…Appoints  Auto Report Africa Editor, Olaolu Olusina, as Agent

By Emmanuel Oluwatobi

IKA Germany (IKA Industrie- und Kraftfahrzeugausrüstung GmbH), a leading global player in the automotive aftermarket spare parts supplies with customers in over 70 countries, is launching out to the West African markets with the GeBe range of products, including its newly-introduced made-in-Germany GeBe premium water pumps for a wide range of vehicles.

The German automotive aftermarket spare parts supplier has therefore appointed the Managing Editor, Auto Report Africa, Olaolu Olusina, as its Authorised GeBe Trader and Agent for Nigeria and Ghana.

Promising to bring to Nigeria, Ghana and the larger West African markets, highest quality GEBE range of products at very competitive prices, with fast , efficient and cost effective delivery from its hub in central Germany, Head of Sales, IKA Germany, Sebastian Hoff, said his company had been missing a representation in Nigeria and other West African markets despite its popularity in other parts of Africa.

We are set for a solid partnership! Our MD just signed your certificate, all other information, we will take step by step,”  Hoff said in a letter sent to Olusina.

Commenting on his appointment as IKA Germany’s Agent, Olusina, who started his working career way back as a Specialist Salesman with GB Ollivant, the merchandising division of UACN, before veering into journalism, attributed the appointment to the grace of God and the confidence of the team in Germany. Olusina also has a working knowledge of the West African markets having worked in Ghana for about five years before returning to Nigeria in 2007.

Olaolu Olusina
Olaolu Olusina

“The appointment is not only an expression of confidence in what we are doing on this platform (Auto Report Africa.com) but also an attestation to our total commitment to the automotive industry in Africa,” he added. “We see this as an opportunity to bring quality and original European standard  O.E.M automotive aftermarket spare parts to our market and rid the industry of fake and substandard products. We promise not to betray the trust IKA Germany has reposed in us.”

GeBe, an established wholesale supplier for O.E.M electrical, mechanical and electronic automotive aftermarket spare parts, supplies more than 750 customers in over 70 countries across five continents and is still working hand in hand with manufacturers and wholesalers globally.

The GeBe range includes automotive electronics and accessories; high-quality engine management components; spare parts for starters and alternators; advanced automotive lighting solutions as well as automotive filters. Recently, the made-in Germany GeBe premium water pumps were added to the range.

Maintaining an in-house quality management department and certified to ISO 9001:2015, GeBe offers a broad portfolio with more than 10,000 part numbers in stock. In the carbon brush segment, GeBe is one of the leading distributors globally.

Working closely with the O.E.M market, the GeBe range is always cutting –  edge and covers the latest aftermarket solutions. Ensuring high flexibility, GeBe spare parts are adapted to partners’ need and the customisation of spare parts solutions include individual packaging and labelling.

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