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Ford Motors Company said on Thursday that it will be showcasing an array of vehicles with high-tech features to the Nigerian public as the 11th Lagos International Motor Fair kicked off in earnest at the Federal Palace Hotel, Victoria Island, Lagos .
The company also expressed readiness to bring excitement to the glittering event which runs until May 4, saying visitors to Ford stand at the motor show will have the opportunity to view some of the brand’s exotic range of vehicles which includes the Ranger, EcoSport, Edge and Explorer.
“Ford Motor Company is delighted to show off its fun, tech-savvy and stylish SUVs, as well as its range of durable and versatile pick-up trucks. Ford offers Nigerians and other West African countries a full range of high-quality products with global appeal,” the company said in a statement issued in Lagos.
Ford Ranger
The Ford Ranger is a great all-rounder, combining the perfect blend of on-road comfort and stability with off-road capability. The Ranger boasts all the toughness and rugged capabilities of a pick-up truck, but also features smart technology, outstanding safety, superior fuel economy and high standards of quality and comfort normally associated with passenger cars. The Ranger was Ford’s top-selling vehicle in Nigeria in 2015.
Ford EcoSport
EcoSport is the perfect match for the Nigerian market. It’s an urban SUV that is an aspirational choice that’s spacious enough for five adults and their gear. The urban sport utility vehicle combines the agility, affordability and fuel efficiency of a compact car with the versatility and spaciousness of an SUV.
Based on Ford’s global B-segment platform, the EcoSport is a stylish choice with enough space for five adults. Its blend of practicality and smart connectivity will attract young, adventurous customers who live life to the fullest and love exploring the world.
Ford Edge
Edge is one of Ford’s stalwart products that has already sold extremely well in Nigeria. It offers space, comfort, versatility, technology and eye-catching style.
Edge is a versatile crossover SUV that delivers the most powerful engine in its class and an array of smart technologies. It is positioned in the Ford SUV line-up between the full-size Ford Explorer and more compact Ford Escape.
Ford Explorer
The Ford Explorer is a three-row SUV with outstanding quality and comfort. Its design brings a stylish look to a utility that features rugged capability, surprising efficiency and high-tech features that enhance the driving experience.
Explorer has been America’s top-selling SUV for 25 years – with more than 7 million sold in the United States alone as it continues to be a favourite among Nigerian consumers, ranking as the second best-selling Ford vehicle in Nigeria in 2015.
