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Continental, one of the world’s leading tyre manufacturers and automotive suppliers, is expanding its retail operations in Mozambique.
Continental currently distributes passenger and commercial vehicle tyres into Mozambique and will officially re-launch the Continental brand at the Mozambique Standard Bank Motor show through one of their selected partners, MOTORCARE Lda.
Continental Tyre recently presented its products and solutions at the 4-day Mozambique motor show. Continental is setting new benchmarks in the premium tyre segment, responding to tougher requirements and specifically targeting different areas of application with new passenger and commercial vehicle tyre families.
Continental understands the needs of their customers and has a product offering to meet those needs.
“German engineering is our heritage with customer focused technologies at our core. As a responsible, leading company and trusted partner, we are dedicated to meeting our customer’s needs and exceeding their expectations. You can count on us,” says Shaun Uys, General Sales Manager of Continental Tyre South Africa.
Continental is positioned as the company’s premium product range with a primary focus on the original equipment (OE) market, and is the only tyre brand supplied to all seven local vehicle manufacturers in SA, comprising of Mercedes-Benz, Volkswagen, BMW, Ford, Toyota, General Motors and Nissan. Building on this strong following and brand recognition is its expansion in Mozambique.
“We are building on this brand association with an up-to-date product range that employs the latest design and technology derived from the Continental Tyre group to provide customers with excellent levels of safety, performance, quality and reliability,” added Uys.
“Through its partnership with MOTORCARE Lda, Continental is set to expand its product portfolio and increase its profile in the Mozambican market,” says Richard Nijhout, Executive Vice President MOTORCARE Lda and Chief Operating Officer of KJAER GROUP.
MOTORCARE Lda, Mozambique’s leading automobile distributor, is based in Maputo, Mozambique and is part of the KJAER GROUP A/S. operating within Mozambique with a national footprint of branches situated in strategic growthnodes, Maputo, Inhambane, Beira, Nampula, Pemba, Tete and Moatize and is seen as an ideal partner to Continentals expansion.
The family of Continental brands was brought to life by the General Tyre and Continental Truck Tyre road show vehicles which also displayed at the show from May 28 to May 31, 2015.
